Handbag Traffic - Quick Recap

Let's review what you have learned!

1. When: Saturday or Sunday (check your VMS for your assigned day)
2. When: Between 12-4 pm with the final count starting no later than 3:30 pm
3. Where: Coach, Kate Spade, Michael Kors 
4. Where: Assigned addresses located in the VMS 
5. How long: 30 consecutive minutes at each store 
6. Who: All shoppers exiting the store age 18+
7. What: Recording shoppers by size (no bag, small bag, large bag) 
8. Traffic Counting App

Sample Survey

The following are practice surveys for you to review ahead of your store visit. Feel free to enter data as you go through the survey to practice ahead of your visit. Please take note of the instructions detailed above each section of the survey which will outline exactly what data to enter, including when to enter a '0' vs. when to leave a field blank if unobserved. 

Handbag Traffic Survey

Click on the link above to review the Sample survey. This is a great step to take to visualize how the data you are going to collect will be entered into the survey.

You can download and save this PDF for future reference.

Please note: if you hit the submit button on a sample survey, you may receive an error page. This error prevents untrue data from being loaded into our data warehouse.

NOTE: This is *not* the survey that you will use for your own data submission. You will always submit your store visit surveys via the Vendor Management System (VMS).

 

Final Items:

• Read the following articles
  • • Setting Yourself Up for Success 
    • Information We Should Not Have
    • Before Your First In-Store Visit
    • What If You Are Approached By An Employee?

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>> Take (and Pass!) the Handbag Traffic Project Quiz!